Intel has recently announced it would lay off 11% of its workforce, and has now decided to kill plans for Atom Broxton, successor of Intel Cherry Trail processor, as well as low cost SoFia smartphone SoCs. That’s not really surprising as Intel was reported to have very small margins, or even to subsidy, low cost Intel based smartphones, and mini PCs. Rockchip/Intel Sofia SoC has never been popular with only a handful of smartphones and tablets launched in the last year.
Nevertheless, we’ve had it good with $70 Bay Trail TV sticks, and $85 Cherry Trail mini PCs, and Intel is still manufacturing and selling those parts. But in the future, it might not be possible to buy sub $100 mini PCs or tablets with the latest Intel processors, as the company is now focusing on higher margin processors with Intel Core M and Apollo Lake (succeeding Braswell).
More details and in-depth analysis of the announcement can be found on Liliputing and Anandtech.
Jean-Luc started CNX Software in 2010 as a part-time endeavor, before quitting his job as a software engineering manager, and starting to write daily news, and reviews full time later in 2011.
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